The scan report provides a detailed analysis of the search results for "surrey lawn installation" conducted on May 4th, 2021 at 4:54 AM. The search was performed using a 7 x 7 grid with a 10.0mi radius covering 400mi, centered at 49.1913466, -122.8490125. The report focuses on a business located in Houston, BC V0J, Canada, and provides information on its performance compared to other businesses in the search results.
The report shows that the business was found in 49 data points, representing 100% of the results for the search. This indicates that the business is highly visible and appears consistently across a large number of search results. The report also shows that the business has an average rank position (ARP) of 1.00, which means that it consistently ranks high across all data points where it appears in the top 20 results. This is further supported by the average total rank position (ATRP) of 1.00, indicating that the business ranks consistently high across all data points searched. Additionally, the business has a share of local voice (SoLV) of 100%, indicating that it ranks in the top three positions for all data points where it appears.
The report provides similar information for four other businesses, showing their performance compared to the business in question. The results suggest that the business consistently outperforms the other businesses in terms of ranking and visibility in the search results. For example, one of the businesses has an ARP of 4.67 and a SoLV of 6%, indicating that it ranks much lower than the business in question and is not very visible in the search results.
The report also provides information on the share of local voice (SoLV) for each business, which is the percentage of data points where the business ranks in the top three positions. This metric can be an excellent tool for understanding brand lift over time. For example, if a business has a high SoLV, it may indicate that the business is well-known in the area and has a strong brand presence. The results of the scan report suggest that the business in question has a strong brand presence and is highly visible in the search results for "surrey lawn installation."
In conclusion, the scan report provides valuable insights into the search results for "surrey lawn installation" and highlights the performance of the business compared to other businesses. The results suggest that the business is highly visible and consistently ranks high across all data points, indicating that it has a strong brand presence and is well-known in the area. The report also highlights the importance of metrics such as ARP, ATRP, and SoLV in understanding the performance of businesses in search results and their brand lift over time.